CITY UP
City Up is the first app in Italy focused on youth employment. Its main offerings provide advantages for various stakeholders involved.
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About CITY UP
CITY UP (legal name City UP S.R.L.) runs a territorial mobile app ("an urban guide for citizens and tourists") that aggregates information on public administration, local businesses, events, coupons/loyalty cards and themed routes for a given municipal area; it presents itself as "the first app in Italy with a focus on youth employment." Metrics: 21,000 total downloads on Play Store and App Store, 2,000 listings entered, 1,000 events published per month, and over 300 participating businesses. Active in Perugia, Assisi, Fossombrone and Allumiere.
How CITY UP works
Business Model
Businesses pay for access to an innovative app that facilitates youth employment.
Revenue Model
Revenue from the sale of products or services online.
Products & Services
Key Products
- vantaggiose per i vari stakeholders coinvolti
- App mobile territoriale ('guida urbana per il cittadino e il turista') che aggrega informazioni su pubblica amministrazione, attività commerciali, eventi, coupon/fidelity card e percorsi tematici per uno specifico territorio comunale; si propone come 'la 1° App in Italia con focus sull'occupazione giovanile'.
Market & Clients
Key Customers
The format developed by City Up allows the development of functional and advantageous applications for the various stakeholders involved.
Geographic Presence
How CITY UP competes
Competitive Advantages
- Declared technological differentiation on the product.
How CITY UP grows
Distribution Model
Direct distribution with a consultative commercial approach.
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Read AnalysisSources
- City Up Italia - Tutta la città in un'unica app — cityup.eu
- Contatti - City UP Italia — cityup.eu
- Newsletter - City UP Italia — cityup.eu
- CITY UP - sito ufficiale (verifica contenuti, ricerca D3) — https://www.cityup.eu