Lassie
Lassie combines digital insurance for dogs and cats with a prevention platform — trackers, veterinary advice and reward programmes — that incentivises owners to keep their pets healthy, reducing claims and lowering premiums over time.
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Podcast Episode
🎙️ Deep Dive
Daily News – 12 February 2026
Listen to the episodeAbout Lassie
Lassie is a Swedish insurtech founded in 2020 that has reinvented pet insurance by focusing on prevention and community. The platform combines digital policies for dogs and cats with an ecosystem of preventive tools — health trackers, veterinary advice, exercise plans and reward programmes. In February 2026 it closed a EUR 63.2M Series C round to expand into new European markets.
Market & Clients
Key Customers
Pet owners in Sweden and the European markets where Lassie is expanding.
Geographic Presence
Funding & Investors
Funding Rounds
- 2026 - Series C: euro63M
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