Kopa.ai

๐Ÿ“‚ Artificial Intelligence๐Ÿ“‚ E-commerce & Marketplace๐Ÿ“‚ Software Enterprise๐Ÿ“ Vilnius๐Ÿ—“๏ธ Founded: 2023

Agentic AI platform for e-commerce merchants, designed to manage campaigns, inventory, storefronts and operational performance.

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Podcast Episode

๐ŸŽ™๏ธ Deep Dive

Orbital Industries, Kopa.ai, Atheni โ€” industrial AI, agents and operational adoption โ€” Daily News May 28, 2026

Listen to the episode

About Kopa.ai

Kopa.ai develops an agentic operating system for e-commerce. The platform connects to a merchant's existing tools, analyses products, campaigns, inventory, customer behaviour and store performance, and enables AI agents to recommend or execute operational actions. The founding team has over a decade of experience building direct-to-consumer brands. The platform targets e-commerce businesses and online merchants seeking to automate operations, campaigns and storefronts, competing with other e-commerce automation tools and AI marketing platforms. The โ‚ฌ2M seed round funds early growth.

The Story

Founded in 2023 by Donatas Benaitis and Vytautas Krutulis, both with a decade of experience building DTC brands.

How Kopa.ai works

Business Model

B2B SaaS for e-commerce teams and merchants.

Revenue Model

Not verified; likely SaaS subscription.

Products & Services

Key Products

  • AI agent platform for e-commerce
  • Operational context engine
  • Campaign and storefront automation

Core Use Cases

  • Campaign optimisation
  • Inventory decisions
  • Creative generation
  • Storefront updates
  • E-commerce analytics

Market & Clients

Key Customers

E-commerce businesses and online merchants seeking to automate operations.

Geographic Presence

LT

How Kopa.ai competes

Competitors

E-commerce automation toolsAI marketing platformsRetail analytics tools

Competitive Advantages

  • End-to-end operational scope
  • Agentic architecture
  • Connected merchant context
  • Human approval or autonomous action modes

How Kopa.ai grows

Growth Strategy

Develop AI infrastructure, improve agent reliability and expand go-to-market.

Distribution Model

B2B SaaS sales to e-commerce teams.

Moat (Defensibility)

Merchant context layer, operational knowledge graph and specialised agent orchestration.

Regulatory Context

Relevant to data privacy, platform integrations and automated marketing decisions.

Key Risks

  • Agent reliability
  • Merchant trust
  • Integration complexity
  • Competition from existing e-commerce platforms

Strategic Insights

  • E-commerce is well suited to agents because it requires thousands of micro-decisions.
  • Value comes from integration with the merchant's operating context.
  • AI agents become more defensible when they learn from actions and outcomes.

Funding & Investors

Funding Rounds

  • 2026 - Seed: โ‚ฌ2M
    Lead: XTX Ventures, Practica Capital

Key Investors

XTX VenturesPractica CapitalInovia CapitalEtan Ilfeld

Founding Team

Founders

Donatas BenaitisCo-founder
Vytautas KrutulisCo-founder

Key Metrics

Seed fundingโ‚ฌ2M (2026)

Lessons from Kopa.ai

  • Do not automate only one task: orchestrate the full workflow.
  • Agents matter when they understand business context, goals and constraints.
  • Go-to-market can start from one function, but the moat comes from end-to-end operations.

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Sources

๐ŸŽ™๏ธ Scalable Podcast โ€” European startup stories ยท ๐Ÿ‡ฎ๐Ÿ‡น in Italian
Spotify ๐ŸŽง Apple