Isometric
Isometric uses AI agents and human verifiers to certify industrial, environmental and regulated projects, starting from carbon removal and expanding into industrial certification.
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Podcast Episode
🎙️ Deep Dive
Nearfield Instruments, Bionyra Pharma, Isometric — chip metrology, biopharma and AI certification become infrastructure — Daily News June 22, 2026
Listen to the episodeAbout Isometric
Isometric is a London-based startup founded by Eamon Jubbawy, co-founder of Onfido. The company began by bringing trust and rigor to carbon removal certification and now positions itself as an agentic certification platform for the industrial economy. Its €34 million Series A led by AVP funds expansion into a market where permits, green premiums, environmental credits and investment decisions depend on verifying complex claims quickly and reliably.
The Story
Eamon Jubbawy founded Isometric in 2022 after Onfido, applying trust-building infrastructure to carbon removal and then to industrial certification.
How Isometric works
Business Model
B2B certification, data and workflow platform for industrial companies, climate projects and regulated markets.
Revenue Model
Not disclosed in detail; likely certification fees, software/workflow revenue and services linked to verification processes.
Products & Services
Key Products
- Certify
- Isometric platform
- Isometric Registry
Core Use Cases
- Carbon removal certification
- Industrial sustainability claim verification
- Low-carbon materials and energy certification
- Regulated industrial project audit
Market & Clients
Key Customers
Customers cited include Microsoft, Anglo American, JPMorganChase and Boeing; the official site also shows Google among trusted logos.
Geographic Presence
How Isometric competes
Competitors
Competitive Advantages
- AI agents for full-dataset review
- Human expert verification
- Carbon removal specialisation
- Scientific credibility and enterprise customer base
How Isometric grows
Growth Strategy
Expand from carbon removal into broader industrial certification across energy, materials and regulated markets.
Distribution Model
Enterprise sales and partnerships with industrial projects, corporate buyers and climate markets.
Moat (Defensibility)
Combination of protocols, certification data, AI-assisted workflows, scientific expertise and regulatory trust.
Regulatory Context
Operates in markets where standards, audits, permits and environmental claims are increasingly regulated and scrutinised.
Key Risks
- Regulatory and market acceptance
- Liability for incorrect certifications
- Competition from incumbent certifiers
- Reputational risk in carbon credit markets
Strategic Insights
- AI is entering high-trust workflows, not just generic productivity.
- Certification can become software infrastructure when it combines data, workflow and human judgment.
- Carbon removal can be a wedge for tools that expand into other regulated industrial markets.
Funding & Investors
Funding Rounds
- 2026 - Series A: €34M / $40M
Lead: AVP
Key Investors
Founding Team
Founders
Key Executives
- Eamon Jubbawy - Founder & CEO
- Jennifer Wilcox - Chief Scientist
Key Metrics
Lessons from Isometric
- Boring but mandatory markets can be excellent software markets.
- Automating expert work requires human-in-the-loop design, not only LLMs.
- Starting in a regulated niche can create credibility for expansion into larger adjacent markets.
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- London's Isometric lands €34 million to scale certification platform for industrial markets — EU-Startups
- About — Isometric