AURA

๐Ÿ“‚ Software Enterprise๐Ÿ“ Lucca๐Ÿ—“๏ธ Founded: 2026

Luxury handmade dog accessories. Discover collars and leashes in braided rope and fine leather. Unique design and elegance. Free shipping. Give style to your 4-legged friend.

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About AURA

AURA offers luxury handmade accessories for dogs. Discover collars and leashes made from braided rope and fine leather. Unique design and elegance. Free shipping. Give style to your four-legged friend. Each product is handmade and designed to last over time, just like in the past.

How AURA works

Business Model

Pet accessory stores pay for the handmade luxury products offered by Aura.

Revenue Model

Revenues from projects, consultancy and tailor-made development.

Market & Clients

Key Customers

Each product is handmade and designed to last over time, like it used to be.

Geographic Presence

IT

How AURA competes

Competitive Advantages

  • Declared technological differentiation on the product.

How AURA grows

Distribution Model

Direct distribution with a consultative commercial approach.

Moat (Defensibility)

The defensible advantage appears to rest on proprietary technology or know-how.

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Sources

๐ŸŽ™๏ธ Scalable Podcast โ€” European startup stories ยท ๐Ÿ‡ฎ๐Ÿ‡น in Italian
Spotify ๐ŸŽง Apple